The Heroïn promise: high-end service

A Heroïn bike is the ultimate machine, a combination of superior performance and elegance. It was designed with a single goal in mind: to develop the world's best bicycle. It harnesses exceptional craftsmanship and the latest advances in aerodynamic engineering to create a product of pure perfection made entirely by hand and to order in 100% high modulus carbon fiber.

True to his pure player reputation, Marc Simoncini is disrupting the market and short-circuiting distributors by selling his extraordinary machines directly to customers, ensuring premium, one-to-one service. With Heroïn, he gives customers access to unsurpassed quality and delivers a new, fully formed vision of high-end service.  

Try Heroïn: join the Heroïn family  

To better understand Heroïn quality, we invite you to try it out for yourself and experience how our bikes feel on the road. A team of Heroïn-trained ambassadors are at your disposal throughout France so that, no matter where you are, you will enjoy premium service throughout your Heroïn experience, from testing to customer assistance within 24 hours.  





A customized product: a one-of-a-kind bicycle

Heroïn markets a wide range of products, including its limited edition model issued in just 349 units, the Heroïn high modulus carbon fiber frame kit sold for €5,390 and the new HR assembly designed specifically for the Haute Route, the legendary route through Alpine passes. In addition to these, Heroïn now offers a new, made-to-order concept. 

Custom frame Custom paint Custom configuration